When you go through the campaign creation wizard, you will have the option to pitch pre-selected influencers that meet the criteria you set. Otherwise, you need to add influencers to your campaign in order to pitch them. Within Discover, find the influencer you would like to pitch, then click Add to Campaign. From the campaign view, find the influencer within the list then click Send Pitch.
Note: If offering cash compensation, you need to pre-fund your campaign. Learn how to do this here.
For some valuable tips that can help you create better pitches, be sure to watch this video: