Once you have created your influencer offer, it's easy to make adjustments and promote it externally to encourage better results. Follow these simple steps:
1. Make sure the service type is correct
Make sure the service type (social share, social engagement, social review, etc.) is correct. You can click on the tool tip within each service type when creating an offer to see what each service type entails:
Social Share - Amplify a brand's existing social media post
Social Engagement - Engage with a brand's existing social media post
Social Review - Post a review for a brand on social media
Blog Review - Write a review of a brand on your blog
Video Review - Post a video of a brand on social media
If the service type is incorrect, you will need to recreate your offer, but this will only take a couple minutes if you copy the details over from your existing offer to the new one (remember to archive your older offer with the inaccurate service type once you're done to avoid duplicate offers!).
2. Make sure you have added the correct social profile(s) or blog(s)
You will want to make sure you have associated the correct social profile(s) or blog(s) for your offer. You can make a quick change to an existing offer by hovering over the offer card within My Offers then clicking the menu icon in the top right corner then clicking Edit Offer.
Important: Only include the social profile(s) or blog(s) that are relevant to the offer you are optimizing. You can create multiple offers and include different social profiles and blogs as well as set corresponding categories to further optimize your offers. For example, if you have a blog dedicated to cats, you could create a Blog Review offer for this blog and select the pets and animals categories when creating or editing your offer. Then, you could create a separate Social Share offer and include your Instagram profile and select lifestyle categories if your Instagram profile focuses more on general lifestyle topics.
3. Put effort into the Offer Description (and categories!)
Be sure to clearly lay out what your service includes. As always, clear and concise is what you should aim for. A brand should know exactly what you will provide in your service, but not get bogged down with unnecessary information. Think of this as an elevator pitch to the brand. Once you have nailed the offer description, be sure to select up to 5 categories that are relevant in terms of your areas of expertise or the niche of your social media profile(s) and/or blog(s).
4. Add some awesome images
No offer is complete without some great imagery that both stands out and represents the service you offer in some way. Unrelated or unattractive imagery will not encourage the best results. Add up to six images, but make sure you add at least one!
Tip: Use unique images if you're creating multiple offers to minimize confusion or redundancy.
5. Don't forget add-ons
Add-ons enable you to provide additional services within each offer you create. You will notice we recommend some options (i.e. amplify your post, include custom graphics, etc.) and typical pricing, but you can further customize the pricing or create custom add-ons from scratch. This is a great way for you to possibly earn more money on each offer and gives the brand the ability to finetune their collaboration with you.
6. Be sure to share your offer!
Once your offer is good to go, make sure to share it... everywhere! Within My Offers, hover over your offer card and click the menu options in the top right corner. Then click Share Offer. You can share directly to Facebook or X/Twitter or copy a direct URL to your public offer to share anywhere you'd like. By sharing this link, you'll drive traffic to your offer and brands will be able to pitch you!
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